7-Step Advocacy Method
Step 3 Position
How to build the right positions
Influencing public policy and politics requires you to engage early, to know your audience and to communicate clear messages. You track the shifting constellations of influential stakeholders on key priorities. You continuously update key messages, arguments, documents, evidence, data and other materials. Mapping and engaging in this unstable environment is a fundamental for effective influence.
Quality data is the bedrock of positioning. Collecting data can: